This is a busy week to me, but I still open Chengpeng Li’s blog. I do not think I do it just for my homework. I love his words. I love his words, because these articles make me smile. I do not like feel heavy, when I have finished my work in the evening. I think the biggest strength in Chengpeng Li’s blog is his light-hearted tone. I asked some of my friends: do they like Chengpeng Li’s blog? A great part of them gave me the positive answers. Talking about Chinese soccer is a heavy topic in China, but we still need to ease our mind.
I do not think all of the Chinese news paper audience or blog readers like Chengpeng Li. Some times, he is too acerbic. Any time, when he feels something is not correct or not good for Chinese soccer, he criticizes it without the least hesitation. Some times, he himself felt compunction about his behavior or words, but he cannot change himself. In my opinion, his biggest weakness in his words is lack of calm thinking, especially in his blog. When he gives his manuscripts to Soccer, the editor will undertake the duty of modifying his words. But his blog is his private plot.
Chengpeng Li is not an artificial man. From his blog and news stories, we discover there is no conflict between them. He never conceals his idea in his words. Because of Chinese tradition, people do not want to expose themselves to the public, especially about some sensitive topics. But Chengpeng Li always does so. I think that is an important reason why some people feel he is too acerbic. Chengpeng Li appreciates the selfless behaviors, so when he finds someone sacrifices his or her own benefits to help Chinese soccer or Chinese sport, he will applaud for that.
If I have to send a pitch E-mail to Chengpeng Li, I must be very nervous, because I do not think he is easy going. He works as a journalist, a soccer commentator for many years, so he has a excellent judgment ability. If the news story is not attractive, not novel, or not good for Chinese soccer, he will not accept it. As a senior soccer commentator, a professional journalist in China, he knows almost every thing about Chinese soccer, even low-down of other sports, so any common information can attract his eyes. What should I do? I think he does not like a liar, so I will not make a stunt to attract him. I will choose the worthy news story for him. Nowadays, in China, we cannot divide the news release and advertisements or business activities into separately parts. When the news story is not good enough to occupy some space of a piece of news paper, omnipotent money can help the media relation practicer.
Chengpeng Li masters Chinese language very well. I like his words, because I feel I am talking with a wise man. It is really very funny. I do not think he uses different writing style in his news stories and his blog, because sometimes, I cannot judge if this article has been published in Soccer ( Either his news stories of Soccer, or other kinds of articles, all can be found in his blog). Because he broadens his eyeshot in his blog, the words of blog seem more active and more free. Sometimes, we do not want to change ourselves, but the pressure of the society will enforce us to do so. Chengpeng Li has experienced many crisises, but he does not surrender. cannot conceive of such a thing happening on myself.
Nowadays, many people regard Blog as a new medium, even a new Journalist in our society. In the famous websites in China, such as SINA, SOHU and QQ, the column or channel of Blog are all very hot. Many people open their blog in these big websites. I do not think Blog can be describe as a journalist in our society. First of all, the news media have the responsibilities to tell the truth to the public, and the public supervises their behaviors. But the blog does not undertake such responsibilities. Because a great part of them are private plots, the blogers do not mind if the information in their blogs is correct. To what they pay attention is how to increase the number of visitors. Secondly, many blogers have no idea of journalism, they cannot write excellent news articles as journalists. Most of the information of blogs is according the private life of their owners. Because common people do not have the same rights as journalists, they cannot contact some special people or go to some special places. They may blind to some events. Thirdly, the common blogers cannot attract enough attention to their blogs as mass media. Many people use some “special” photoes or stunts to attract visitors. Why I do not say all of the blogs are private plots? Because the websites invite many celebrities to open their blogs with good rewards. Without a doubt, these blogs are hot points. But if they emerge in news paper or other media, they are also attractive, because their owners are celebrities. The last but not the least, the reporters, who write articles in their blogs, will not express contradictory ideas in their news stories and their blogs, because they do not want to be regarded as jesuitical.
I do not think blog can be described as a new medium. It does not mean I think it is useless. Blog is a good information resource. I have seen a lot of news stories about blog. Because the number of blogers is much more than journalists, they live in different layer of the society. The contents of blogs must be much more wider than the mass media. The blogs not only offer clews for mass media, but also for police department. Some blogs seem as the records of this society.
Why do many people love blogs? I think the main point is everyone needs a outlet to express his or her opinion to others. Mass media cannot be utilized by common people. Thank goodness, we have internet - a wonderful thing. Internet has changed the world. Print media experience a tough time in recent decade, because of the appearance of Internet. On one hand, many people do not buy news paper any more, but browse information online; on the other hand, internet offers a new outlet for common people to share their ideas. The intellect of common people is not always common. Many people contribute their wisdom in order to force the development of our society. It is a good thing for our society.
About one year or two ago, one of my best friends asked me why not write a blog? I felt very confused, so I asked him: why I should write it? At that time, I worked in CCTV, the biggest TV station in China, so I had many opportunities to contact different people, including some fashionable people. Blog seemed as a symbol of fashionable life style, but I do not like following the fashion. My friend told me: “blog is an outlet in our daily life. If you have something to say, to express, but you cannot find a right way to deliver your idea to others, blog should be a good choice. ” I was hesitated, because I think writing is sacred. I cannot write anything omnivorously. Untill today, I persist in my opnion, so I do not write my blog often.
If I have power to change the situation of this new communication channel, I will make laws for it. I do not want to confine this free communication channel. I just want to tell the blogers that they have to verify the fact of their blogs. Recently, several lawsuits in China are worthy to pay enough attention. They stemed from blog. Some blogers fabricated stories about other people. This behavior harm the emotions and benefits of others. When I entered the Journalism and Communication School of Renmin University of China, the first lesson is about the responsibilities of journalists. I hope all of the blogers know that. We all have the right to express our opinions and ideas according the world freely, but we do not have the right fabricate anything in news stories, even in our private plots – blog. After all, blog is not traditional dairy.
